Go Think Big is a social action partnership that was created by O2 in order to help young people gain fairer access to work experience and opportunities in competitive fields.

From 2017-2020, I worked closely with Go Think Big as their Lead Content Designer, with my primary focus being on design banners for use across their Website and Social Media. These banners would support and illustrate the helpful articles and inspirational stories shared by the charity.

The graphics evolved over the years in order to keep up to date with the latest visual trends and consisted of emotive photography, quirky illustrations and vibrant colours in order to appeal to the target audience of 16-24 year olds.

Simple, looping animations were also introduced in order to help keep things feeling dynamic and fresh.